Welcome to GROUP 09-studying music video-history of music videos

History of music videos!

• Started in the 1920's-30's.
• 1960's promo-'hard day's night' and other rock films-focused on band.
• 1970 promo- top of the pops started to use them as a substitute when performing bands were on tour.
• 1975-start of the experimental/breakthrough era-Queen- Bohemian Rhapsody-(CLASSIC).
• Early 80's- Beginning of MTV-artists began to take promotion of the band and the release of the song seriously, so all songs all had a video.
• Multichannel music TV- growth of different genre of channels and real divide of music.
• Mid 80's-Black music broke out into the market.
• 90's-other channels broke out channels from spin-offs e.g. kiss, smash hits, Q etc.
• Nowadays - every song produced (singles) all have videos, and they are getting more conventional and experimental.

Music videos in order of release and conventions used!

1. 1935-colour box